Zandra, R. A. P.; Prasetya, R.; Wiajayanti, R.; Andhayani, A.; Indrayati, I. Penguatan UMKM Melalui Pelatihan Penyusunan Strategi Keuangan Berbasis Data Pemasaran Digital: Strengthening MSMEs Through Training in Developing Financial Strategies Based on Digital Marketing Data. JPPMI 2026, 5, 754-763.